American Cancer Society Event Support

The American Cancer Society (ACS) is a nonprofit organization working to eliminate cancer through advocacy, research, and patient support.


Format

Digital

Presentation

Print

Expertise

Sales Enablement

7th Annual Champions of Hope Gala Kicks for Cancer banner.
7th Annual Champions of Hope Gala Kicks for Cancer banner.

Overview

Pro bono creative support for an annual fundraising gala to support critical healthcare services, honor cancer patients and generate donations.

Laptop showing event website.
Laptop showing event website.

The challenge

Elevate the St. Louis “Champions of Hope: Kicks for Cancer” gala – the third largest fundraising event for the American Cancer Society in the country – to encourage attendance, sponsorship and donations.

Event decoration.
Event decoration.
Event collateral materials.
Event collateral materials.
Event collateral materials.
Event collateral materials.

The solution

A “Kicks for Cancer” theme playfully married the classic black tie with bright colors and bold athleisure footwear. The fun visual theme drove design and layouts through all event collateral, from sponsorship and fundraising packages, event brochures, auction materials and editable digital and social media templates.

A heart-tugging testimonial video featured a cancer survivor’s life-changing experience as a beneficiary of ACS’s support, generating awareness and additional donations. 

Event program.
Event program.
Event social media image.
Event social media image.
Presentation video playing at event.
Presentation video playing at event.

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